The goods from the bad –

Why we are a sustainable fashion brand

We live together, together side by side, on the same planet. A planet that has amazing beauty and possibilities. It’s the people on it that lead the way in which we are going.

And we all can contribute to a direction of sustainable fashion and more love. Those are one of the things we are led by as a brand. Things can be changed, and need to be changed.

When we first opened our doors, we had a clear vision: creating a place where everyone can be their true selves. This is something we work on very hard, on a daily base. Creating a place where people are safe. Where everyone can be themselves and feel inspired to do so.

A place where you can be led by your gut feeling. And not by what fast fashion tells you to choose. With our sustainable fashion earrings, this can be achieved.

Vintage earrings which have never seen the light of day

Each pair of earrings you find in our catalog are dead-stock vintage pieces. This means they are all original items designed and produced back in the day. But have never been presented to the public.

So after they were produced, it just stopped there. Stored and put away.

Even though these earrings have never seen the light of day, they have always held the beauty of their stunning designs. So why produce new items if there are still so many out there? Yeah, we thought so too.

We created a space that is good for you and the environment.

Earrings from the ’60s to the ’90s are not subjected to current trends. Meaning that every item we add to our catalog is free of any unwritten rules created by fashion trends.

Resulting in a space where you can be led by your hunch. – As it is supposed to be.

While doing so, you will reduce your ecological footprint without any effort. By buying sustainable fashion. Dead-stock vintage earrings.

How? Well, not only are our products dead-stock vintage. But we also keep pushing ourselves to reduce our ecological footprint even further. We thus only work with:

FSC paper packaging.

Materials that can be reused and recycled.

Using shipping methods with the lowest CO2 footprint.

Taking great care of separating waste in our daily routines.

A brand that goes to great lengths to provide sustainable fashion.

Ok, so all our vintage earrings are dead-stock. But this does not mean they are ready to ship straight away. Believe it or not, some earrings are over 50 years old.

We thus check each pair for imperfections. Repair them where necessary and possible, or give them a good polish.

Going to great lengths to save those unique and beautiful earrings from becoming unnecessary waste.

Although all our earrings have never been worn before, time does leave its marks on some of them. And yet we sometimes still add these to our catalog. For those earrings, the timeless design is still very much alive. And is not affected by minor wear at all.

And yes, some earrings are beyond repair, but we refuse to discard these as waste. We stock these earrings until we can recycle them or use them in future projects.

Sustainability from start to finish

It does not stop there; we will ship your items in 100% recyclable packaging. So, when the time comes to say goodbye to your LTE treasure chest, just put it in the paper recycling bin, and you are all good. But if you want to be a true champ, you might want to reuse it!